DisclosureMailFit compares email marketing tools using their official pricing and feature data, updated automatically. We may earn a commission from links on this page, which doesn't affect how tools are ranked.
MailFit
MailFit/ Etsy sellers

Best email marketing software for Etsy sellers2026

Last updated

Etsy sellers don't own the customer relationship on the marketplace, so email is how you bring buyers back for repeat orders, new drops, and restocks. You want abandoned-cart and post-purchase automation without enterprise pricing. We ranked platforms by free tiers, e-commerce automation, and how billing scales with your buyer list.

Top of the list

MailerLite

from $12/mo · free tier

Stands out for drag-and-drop & visual automation builder. Best for creators, small-business, ecommerce.

See the full breakdown →

The shortlist

  1. 01MailerLitefrom $12/mo
  2. 02Brevofrom $9/mo
  3. 03Moosendfrom $20/mo
  4. 04GetResponsefrom $19/mo

Side-by-side comparison

ToolStarting priceFree tierKey featuresBest for
MailerLite$12/moYes
  • Drag-and-drop & visual automation builder
  • Website and landing page builder
  • Digital product sales
creators, small-business, ecommerceVisit
Brevo$9/moYes
  • Volume-based pricing (charged by emails sent, not contacts)
  • Email + SMS + WhatsApp campaigns
  • Marketing automation (Business plan)
small-business, ecommerce, large-lists-low-volumeVisit
Moosend$20/moNo
  • Unlimited email campaigns and sends
  • Marketing automation workflows
  • Landing pages and subscription forms
small-business, ecommerce, newslettersVisit
GetResponse$19/moYes
  • Email marketing with unlimited monthly sends
  • Marketing automation workflows
  • Website & landing page builder
small-business, course-sellers, ecommerceVisit

Scroll the table sideways on small screens. Prices are starting list prices and scale with list size.

How each tool fits etsy sellers

MailerLite

Full details →
Best for
Etsy sellers who want to start free and grow, since it offers a permanent free plan up to 250 subscribers and includes digital product sales and landing page features on paid plans.
Not ideal for
Sellers who need advanced marketing automation without upgrading, as the free tier is limited to 2,500 emails per month and 2 seats.

Brevo

Full details →
Best for
Sellers with a large contact list but low monthly send volume, since pricing is based on emails sent rather than contacts stored, and the free plan allows unlimited contacts.
Not ideal for
Sellers who need to send frequent daily campaigns, as the free plan caps sends at 300 emails per day and marketing automation is only available on the Business plan, which has no publicly listed price.

Moosend

Full details →
Best for
Etsy sellers who want unlimited email sends and automation workflows from the entry tier, available at $20/month for up to 500 contacts.
Not ideal for
Sellers who want to test the tool for free indefinitely, as there is no permanent free plan — only a 30-day trial.

GetResponse

Full details →
Best for
Sellers who plan to expand into online courses or need a website builder alongside email marketing, as the Creator plan includes a course feature supporting up to 500 students.
Not ideal for
Sellers on a tight budget who need more than one automation workflow without upgrading, as the Starter plan at $19/month limits users to a single automation workflow.

Data sources

methodology →

Pricing for each tool is taken from its official pricing page and refreshed automatically. Always confirm the current price on the vendor's site before signing up — pricing changes often.