Best email marketing software for YouTubers2026
YouTubers grow on an algorithm they don't control, so a mailing list is the audience you actually own. The right tool turns viewers into subscribers, sells digital products, and powers a creator newsletter without per-contact pricing getting in the way. We ranked platforms by free tiers, creator monetization, and how price scales with your list.
Top of the list
Kit
from $33/mo · free tier
Stands out for visual automation builder. Best for creators, newsletter-operators, course-sellers.
See the full breakdown →The shortlist
- 01Kitfrom $33/mo
- 02beehiivfrom $43/mo
- 03MailerLitefrom $12/mo
- 04GetResponsefrom $19/mo
Side-by-side comparison
| Tool | Starting price | Free tier | Key features | Best for | |
|---|---|---|---|---|---|
| Kit | $33/mo | Yes |
| creators, newsletter-operators, course-sellers | Visit |
| beehiiv | $43/mo | Yes |
| newsletter-operators, creators, media-publishers | Visit |
| MailerLite | $12/mo | Yes |
| creators, small-business, ecommerce | Visit |
| GetResponse | $19/mo | Yes |
| small-business, course-sellers, ecommerce | Visit |
Scroll the table sideways on small screens. Prices are starting list prices and scale with list size.
How each tool fits youtubers
- Best for
- YouTubers who want to sell digital products or paid newsletters directly from their email tool, since Kit includes built-in digital product and paid newsletter sales alongside a free tier supporting up to 10,000 subscribers.
- Not ideal for
- Creators who need a built-in ad network or podcast hosting, as neither feature appears in Kit's listed capabilities.
beehiiv
Full details →- Best for
- YouTubers focused on newsletter monetization who want a 0% take rate on paid subscriptions plus access to an ad network and a recommendation network for subscriber growth, all available on paid plans.
- Not ideal for
- Creators who want to keep costs low beyond the free tier, as the paid Scale plan starts at $43/month and the free Launch plan is capped at 2,500 subscribers.
MailerLite
Full details →- Best for
- YouTubers starting out who want an affordable entry point with digital product sales and landing pages, since paid plans start at $12/month and a free tier is available up to 250 subscribers.
- Not ideal for
- Creators specifically looking for a built-in ad network or newsletter recommendation system, as neither is listed among MailerLite's features.
GetResponse
Full details →- Best for
- YouTubers who also sell online courses, since the Creator plan ($69/month for 1,000 contacts) includes a course creator tool supporting up to 500 students alongside email marketing and a website builder.
- Not ideal for
- Creators who want a fully unrestricted free tier, as GetResponse's free plan is limited in access and adds a GetResponse badge, with fuller features requiring a paid plan.
Data sources
methodology →Pricing for each tool is taken from its official pricing page and refreshed automatically. Always confirm the current price on the vendor's site before signing up — pricing changes often.
- Kit (formerly ConvertKit)https://kit.com/pricingchecked 2026-06-17
- beehiivhttps://www.beehiiv.com/pricingchecked 2026-06-17
- MailerLitehttps://www.mailerlite.com/pricingchecked 2026-06-17
- GetResponsehttps://www.getresponse.com/pricingchecked 2026-06-17