The best Mailchimp alternatives2026
Mailchimp is where many people start, but its costs climb quickly as your contact list grows, and its lower tiers limit automation and remove the free plan's perks. If you're outgrowing Mailchimp or want more for your money, these alternatives cover the same core email marketing — campaigns, automation, sign-up forms — often with a more generous free tier or simpler pricing. We ranked them by starting price, free tier, automation, and how billing scales.
Top alternative
MailerLite
from $12/mo · free tier
Stands out for drag-and-drop & visual automation builder. Best for creators, small-business, ecommerce.
See the full breakdown →Mailchimp alternatives at a glance
- 01MailerLitefrom $12/mo
- 02Brevofrom $9/mo
- 03GetResponsefrom $19/mo
- 04Kitfrom $33/mo
- 05Moosendfrom $20/mo
Side-by-side comparison
| Tool | Starting price | Free tier | Key features | Best for | |
|---|---|---|---|---|---|
| MailerLite | $12/mo | Yes |
| creators, small-business, ecommerce | Visit |
| Brevo | $9/mo | Yes |
| small-business, ecommerce, large-lists-low-volume | Visit |
| GetResponse | $19/mo | Yes |
| small-business, course-sellers, ecommerce | Visit |
| Kit | $33/mo | Yes |
| creators, newsletter-operators, course-sellers | Visit |
| Moosend | $20/mo | No |
| small-business, ecommerce, newsletters | Visit |
Prices are starting list prices and scale with list size. Confirm current pricing on each vendor's site before switching.
How each compares as a Mailchimp alternative
MailerLite
Full details →- Best for
- Creators and small businesses who want a free starting point — the free tier supports up to 250 subscribers and 2,500 emails per month, and paid plans include a website builder and digital product sales.
- Not ideal for
- Teams that need more than 2 seats on entry-level pricing, as the Free plan caps at 2 seats and the $12 Comfort plan adds only 1 more.
Brevo
Full details →- Best for
- Businesses with large contact lists but low send frequency, since Brevo charges by emails sent rather than contacts stored, and the free plan allows unlimited contacts.
- Not ideal for
- High-volume daily senders on the free plan, as it caps outgoing mail at 300 emails per day.
GetResponse
Full details →- Best for
- Course creators and small businesses that need email automation and online course hosting in one tool, as the $69 Creator plan includes a course builder supporting up to 500 students.
- Not ideal for
- Budget-conscious users who need more than one automation workflow without upgrading, since the $19 Starter plan limits users to a single automation workflow.
- Best for
- Newsletter operators and creators who want a generous free tier — the Newsletter plan is free up to 10,000 subscribers, which is unusually high for a no-cost plan.
- Not ideal for
- Users watching costs at the paid level, as the Creator plan starts at $33 per month for just 1,000 subscribers, making it one of the higher starting prices in this comparison.
Moosend
Full details →- Best for
- Small businesses and ecommerce teams that want unlimited sends and automation workflows from the entry-level plan, which starts at $20 per month for 500 contacts.
- Not ideal for
- Users who need a permanent free plan before committing, as Moosend offers only a 30-day free trial with no ongoing free tier.
Data sources
methodology →Pricing for each tool is taken from its official pricing page and refreshed automatically. Always confirm the current price on the vendor's site before signing up — pricing changes often.
- MailerLitehttps://www.mailerlite.com/pricingchecked 2026-06-17
- Brevo (formerly Sendinblue)https://www.brevo.com/pricing/checked 2026-06-17
- GetResponsehttps://www.getresponse.com/pricingchecked 2026-06-17
- Kit (formerly ConvertKit)https://kit.com/pricingchecked 2026-06-17
- Moosendhttps://moosend.com/pricing/checked 2026-06-17